How we built a $7m business*

Through two Franchise/Business opportunities, you can beautify the curb appeal for thousands of home owners


Why the Joshua Tree Experts


Investment Option 1: Lower Cost Opportunity


Investment Opportunity 2: Designed for high net worth business owners

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Proven and refined systems/processes for operations, training, sales, and more

Why the Joshua Tree Experts Franchise Opportunity

Business Opportunity

as disclosed in the 2023 FDD for an outlet providing general tree care, plant health care, lawn care, and pest control services.

Proven and refined systems/processes for operations, training, sales, and more
Proof of recurring revenue streams through multiple customer services
Excellent gross profit margins across tree pruning and removal, plant health care, and other divisions
An established and healthy network of vendors, resources, franchisees, and discount programs
Excellent client retention rates
Affiliations with professional organizations including ISA, TCIA, LCAP, NALP, NPMA, PAPMA
Key employee retention

The Joshua Tree Leadership Team is at the core of its success.

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Joshua Malik

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Thomas Armstrong

Vice President, Franchise Operations
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Matthew Spiece

General Manager
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Dylan DeGroat

Director, Franchise Development
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Madison Malik

Director, Marketing
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Chris Cooper


3 Pillars of Services to Make Outdoor Spaces a Part of a Home

Home owners want to enjoy every inch of their land. We help them keep their trees maintained, their lawns green, and the pests away to beautify their curb appeal.
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Tree Care

Trees are a $25 billion industry, and the industry is expected to grow to around $29 billion by 2025.
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Lawn Care

In recent years, this home services industry has exploded in popularity as homeowners now spend more time in their living spaces.
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Pest Control

Launched in 2020, pest control is additional revenue from monthly and quarterly visits to commercial sites and residential customers.
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The Joshua Tree Vision

To be the Rockstar of the green industry with raving fans – our clients!
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The Joshua Tree Mission

Making home environments safe, healthy, and beautiful.
We understand the cost of investing in a franchise. We help our owners focus their efforts in the right place to launch quickly. Investing in the right tools, equipment, and team to build your business.

How Much it Costs

The Total Investment Required To Start A Joshua Tree Experts Franchise
$196,760 - $636,405
Including A Franchise Fee Of $49,500

How Much Can You Make

Joshua Tree Experts Average Gross Revenue
as disclosed in the 2023 FDD for an outlet providing general tree care, plant health care, lawn care, and pest control services.

Growth Markets

After hitting 8,000 customers in 2022, the Pennsylvania-based home services franchise is ready to spread its branches by growing in concentric circles throughout the Northeast and beyond. And with in-depth support, pre-emptive equipment solutions and multiple revenue streams that solve multiple customer pain points, territory availability in branded markets will decrease fast.

How we built this into a $7M business?

Joshua Tree Experts, the Pennsylvania-based home services franchise that provides tree maintenance, lawn care, and pest control services, is gearing up for expansion as it plans to sign its first franchisees in 2023. Since being founded by CEO Joshua Malik in 2005 as a general tree services and plant health care company in Lehigh Valley, Pennsylvania, the company has grown to surpass $7 million in revenue. Now, Joshua Tree Experts is ready to expand through franchising and is offering entrepreneurs — both single-unit operators nearby and multi-unit operators in other states — a uniquely scalable and rare wealth-building opportunity in the booming outdoor home services segment.

HubSpot Video
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Wealth Builders:

  • Start smaller (out-of-home)
  • Lease equipment
  • Scale at a comfortable pace
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Wealth Growers:

  • Own land or building
  • Own equipment
  • Scale faster

Five Things You Need to Know About the
Joshua Tree Franchise Opportunity

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